After a certain point money is meaningless. It ceases to be the goal. The game is what counts. Unknown Gamification is the use of game elements and game design techniques in non-game contexts. In a nutshell, it’s motivational design and in a way, it has been around for quite a while. From frequent flyer points to tiers in credit cards, elements usually found in games have been used to motivate people. And it can be quite easy. To use a really simple example, imagine you have to copy a couple of books. You can’t cut off the spine, so you have to put each spread on the copier — again and again. Probably one of the most boring works you can do. But what happens if you make it into a game? For example, you can compete with yourself how fast you can copy a fixed number of pages — while holding a certain level of quality. Or you can try to match a certain pace, for example, turn the next spread before the light of the xerox scan unit turns itself off. Suddenly a very boring task becomes more interesting. Not really something you would seek out (unlike many games), [...]
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